case study
Scaling Vizcom’s Education Program
Challenge: Vizcom needed to move from a product used by individual designers to an education platform that could serve institutions globally. The challenge was integrating generative AI into design curricula without replacing foundational skills, a tension many educators were navigating.
Approach: I built a modular education program that allowed institutions to adopt Vizcom at their own pace. This included creating flexible curriculum resources, launching an ambassador program to build educator community, and establishing partnerships with 200+ institutions. The key was translation: helping technologists understand pedagogical constraints and helping educators see AI as a tool, not a threat.
Impact: The program scaled to 30,000+ students and faculty across 200+ institutions worldwide. Educators report integrating generative AI while maintaining design fundamentals, and the ambassador program has created a self-sustaining community of practice.